The use of Full Motion Videos and High-resolution animations effectively grab the attention of drivers from a distance of 500m.
Brand building supported by an optimized number of Impressions.
Higher OTS (Opportunity to see): the East Blvd highway is known to be a high traffic point in Saida city.
Cost Effective vs. other audiovisual medium and a higher frequency
Creative flexibility: multi-visuals campaign
Flexibility: Possibility for tactical campaigns with multi visuals